Re-Engage Website Visitors Who Didn't Call
Retargeting campaigns keep your Oregon contracting business top-of-mind for homeowners who visited your website but didn't convert.
Only 2–5% of website visitors convert on their first visit. Retargeting campaigns show your ads to the 95–98% who left without calling — keeping your business visible as they continue their research. For home service contractors, retargeting is especially effective because homeowners often research multiple contractors before making a decision. Staying visible during this research phase significantly increases your chances of being chosen.
What's Included
Frequently Asked Questions
How long should I retarget website visitors?
We typically retarget visitors for 30–90 days, depending on your sales cycle. Emergency services (plumbing, HVAC) have shorter cycles, while larger projects (roofing, remodeling) benefit from longer retargeting windows.
Is retargeting intrusive?
When done correctly — with frequency caps, relevant messaging, and clear opt-out options — retargeting is a helpful reminder rather than an intrusion. We follow best practices to ensure a positive user experience.
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