We're Randy and Jocelyn Bett — a boutique digital marketing agency based in Eugene, Oregon, laser-focused on helping home service contractors dominate their local market.
We launched Optimize Media Marketing with one clear mission: to level the playing field for small businesses competing against big-budget giants. We saw how tough it was for smaller brands to compete, and we knew we could make a difference.
That mission is still at the heart of everything we do. We approach every project with passion, critical thinking, and strategic execution — always delivering on what we promise.
At Optimize Media Marketing, we're a small but mighty boutique agency based in Oregon — laser-focused on Search Everywhere Optimization and Ask Engine Optimization (AEO). We specialize in website design, SEO, and social media marketing to help your business get found — not just on Google, but everywhere your customers are asking.

"The new website generated seven seller leads within the first 30 days."
— Ray Dowd, PNW BizBroker
Digital Marketing Strategist
Randy brings years of strategic marketing expertise, helping home service contractors build dominant online presences across Oregon. His focus on ROI-driven campaigns and data analytics ensures every dollar you invest works harder.
Web Designer & AEO Specialist
Jocelyn is the creative and technical force behind every website we build. With deep expertise in AEO, AI Search, and conversion-optimized design, she creates websites that don't just look great — they generate leads.
Our proven 90-day domination strategy delivers measurable ranking improvements and lead increases — or we keep working until you see them.
We're based in Eugene and know Oregon markets intimately. We understand your customers, your competition, and what it takes to win locally.
We're ahead of the curve on AEO and GEO — optimizing your presence not just for Google, but for ChatGPT, Perplexity, and voice search.
We're a small but mighty boutique agency. You work directly with Randy and Jocelyn — no account managers, no outsourcing, no runaround.
Every decision is backed by analytics. We track rankings, traffic, leads, and conversions so you always know exactly what your investment is producing.
We build your Expertise, Experience, Authoritativeness, and Trustworthiness — the four pillars Google and AI use to rank and recommend businesses.
We don't just talk about EEAT — we embody it. Here's what makes us the trusted choice for Oregon home service contractors.
Deep specialization in SEO, AEO, GEO, and website design for home service contractors. We know your industry.
150+ websites built across Oregon. Proven results for plumbers, HVAC, electricians, roofers, and landscapers.
Award-winning agency recognized as Best Social Media Marketing and Top-Rated Website Designer in Eugene.
5-star Google rating with 25+ verified reviews. We deliver on our promises — every time.
"We were looking for a web designer that we could meet in person to describe the vision. Jocelyn met with us, took my notes and created the exact logo I had imagined. From there the website became a reality that exceeded our expectations. Leveraging our twenty-five 5-Star Reviews, the new website generated seven seller leads within the first 30 days. All but one became a client so we are extremely happy with our investment."
"We love our beautiful website. Great job! The team at Optimize Media Marketing truly understood our vision and delivered beyond expectations."
"Very solid design. We are getting a lot of compliments. Our online presence has never been stronger — leads are coming in consistently now."
"I love your website design. Excellent work! The SEO results have been remarkable — we're showing up on the first page for all our key services."
Schedule a free strategy session with Randy and Jocelyn. No obligation, no sales pitch — just a real conversation about your goals.