Optimize Media Marketing is Eugene, Oregon's leading digital marketing agency for home service contractors. Here is our story.
Optimize Media Marketing is Eugene, Oregon's leading digital marketing agency for home service contractors. Founded by Randy and Jocelyn Bett, we have spent over a decade helping Oregon plumbers, electricians, roofers, HVAC companies, landscapers, and other home service contractors dominate Google search, generate consistent leads, and build thriving businesses. We are not a generic national agency — we are an Oregon agency, built by Oregonians, for Oregon contractors.
Our Story: Built in Eugene, Oregon
Optimize Media Marketing was founded in Eugene, Oregon with a clear mission: to give Oregon home service contractors access to the same quality digital marketing that large national companies use to dominate search results. Randy Bett, our founder and lead digital marketing strategist, spent years working with home service contractors across Oregon and saw firsthand how many excellent contractors were losing business to competitors with inferior work but better online visibility. The solution was not complicated — it was consistent, strategic digital marketing executed well. That insight became the foundation of Optimize Media Marketing, and it remains the core of everything we do today.
What We Do: SEO, Website Design, and Digital Marketing for Oregon Contractors
We specialize in three core services for Oregon home service contractors. Search Engine Optimization (SEO) — helping Oregon contractors rank at the top of Google for the keywords their customers search, from 'plumber Eugene Oregon' to 'roofing contractor Portland.' Website Design — building professional, SEO-optimized websites that showcase our clients' work, build trust with Oregon homeowners, and convert visitors into booked jobs. Digital Marketing Strategy — developing comprehensive marketing plans that integrate SEO, Google Ads, Google Business Profile optimization, reputation management, and content marketing into a cohesive system that generates consistent, profitable leads. We work exclusively with home service contractors, which means our strategies are built on deep expertise in this specific market — not generic marketing tactics adapted from other industries.
Our Clients: Oregon Home Service Contractors Who Want to Grow
Our clients are Oregon home service contractors who are serious about growing their businesses. They are plumbers, electricians, roofers, HVAC companies, landscapers, remodeling contractors, pest control companies, and dozens of other home service trades operating in Eugene, Portland, Salem, Bend, Medford, and communities across Oregon. What they have in common is a commitment to quality work, a desire to grow, and a recognition that digital marketing is the most effective way to generate consistent new customer leads in today's market. We are proud to have helped hundreds of Oregon contractors grow their businesses through strategic digital marketing.
Ready to work with Oregon's leading digital marketing agency for home service contractors? Book a free strategy session with Randy and our team today — no obligation, no sales pitch, just a real conversation about your business and your goals.
Book Your Free Strategy SessionRandy is the founder of Optimize Media Marketing and has 15+ years of digital marketing experience helping Oregon home service contractors dominate local search.