When it comes to promoting your business, it may feel like your only option is to pay the big bucks and start advertising. HOWEVER – there is so much good news for you, especially if you’re on a budget. (Like MOST small local business owners). There are several options for you to promote your business, …
33 Places You Can Promote Your Business For Free Read More »
As a small business owner, you want to use all of the strategies and tools at your disposal for marketing. However, one of the strategies that you should not overlook is influencer marketing. You may not realize it, but influencer marketing isn’t just for big companies. While major multinational companies can afford to use A-list …
11 Ways Small Businesses Can Use Local Influencers in Their Digital Marketing Strategy Read More »
What is SEO? Let’s go into it. SEO is an acronym for search engine optimization, which is how websites’ content relevance, technical configuration, and link popularity are optimized. The goal is to make a site more relevant, popular, and findable when users perform searches. Google and the other major search engines recommend efforts that benefit …
12 Versatile Marketing Approaches To Consider When You Need To Do Something Different The world has changed over the last several months, and businesses of all kinds try to figure out marketing strategies that will work going forward. It may be time to try something new and different from your routine to create energy and …
You’ve heard it before: “Content is king.” And while other new marketing techniques may have your attention, content marketing is still a big player in bringing in customers and establishing credibility in your industry. Below, we’re going to talk about 6 reasons to include content marketing in your strategy. Let’s get straight to it. #1 …
6 Reasons To Include Content Marketing In Your Strategy Read More »
The goal of any legitimate SEO strategy is to funnel more traffic to your website. But instead of seeking to rank high on the first page of Google Search’s results (which is important in its own right), today, I’m going to go over 5 tips for landing features snippets on Google Search. A featured snippet …
Chances are, you and your marketing team have had your world turned upside-down due to Covid-19. But although you may have had to adjust to remote work, there are some ways to make your “new normal” more productive and efficient. Let’s go over 7 tips for productive remote marketing so you can get back to …
There’s no doubt that COVID-19 has changed the way we live, work, and play. For those of us in the marketing field, we’ve seen countless challenges to our pre-pandemic methods for reaching our audience. So many that it’s hard to know where to start. But with a little bit of insight into five ways that …
5 Ways that COVID-19 has Reshaped Consumer Behavior Read More »
You had a marketing plan all set to go for Q2. Maybe it focuses on summer fun, like travel and sports. Then March hit, and the whole thing had to been thrown out the window. Where do you go from here? This pandemic won’t go away overnight, letting us all pick up where we left …
7 Tips for Pivoting your Marketing Strategy During COVID-19 Read More »
How Pinterest Can Help Your Business Succeed Online and Offline? If you are a brick and mortar local business owner, you’re always looking for a way to generate more leads and sales for your business, and searching for new ways that work for marketing your products and services. With the advent of the internet and …
